DRIVE is part of the WLD group which is one of the UK’s largest and most experienced Driving Instructor Training companies.
WLD’s team have been providing Driver Training for over 40 years and we are one of the UK’s largest driver training resources for learners and driver trainers.
The WLD group is formed of a number of long established and trusted companies which provide continual professional development (CPD) and advanced training and coaching for the driver training industry.
Our Training Principal and one of the Company’s founders is John Farlam – a much revered and trusted ‘Guru’ and leading driver training expert. John has been delivering ‘MasterClasses’ to the industry for decades, helping Driving Instructors, Driving Schools, Driving Instructor Trainers and Driving Instructor Training companies to develop the industry’s leading trainers.
John has been involved with many major Driving Schools and Approved Driving Instructor trainers in the UK and has produced training literature for and use by companies like The Instructor College, LDC, LetsDrive, and many, many more driving schools. More than 1400 Driving Schools in the UK regularly use our training and coaching skills, techniques and products.
Over the years, our team has rescued many trainee instructors that have been let down by their previous training company.
Our team includes regular contributors to the ADI Confederations and Committees (such as UKDIC and ADI NJC) as expert speakers on coaching and Driver Training.
They are columnists for industry magazines ‘ADINews’ and the ‘Intelligent Instructor’ magazines, and are involved with a number of major coaching projects with industry leaders.
Our products and services have always been at the forefront of the driver training industry and are seen as THE products for training, advice and coaching by the industry, with over 1500 driving schools paying to use our training and continued professional development every year.
We were the first to utilise modern thinking and technology to push through techniques and training methods that are now seen as commonplace; today is no different.
Our DriverActive, WLD and Free Theory App products are used by over 1 in 10 of all learner drivers. Our commitment to the industry is second to none.
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